Free webinar by Unravel, 45 minutes
Free webinar: Available now.
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Which psychological techniques tempt customers to want to explore as much as possible in a retail environment? How can you position different categories smartly relative to each other? What shelf layout does the brain prefer? And how can you cleverly influence price perception with that layout?
Every step in the customer journey is pure psychology - from entry to checkout. In this webinar, Diede and Tom discuss the latest scientific insights on how to psychologically optimize every detail of that journey.
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👇 Register below, even if you just want to receive the recording (please note, only 300 spots available):
"One of the few webinars with such practical insights where, in my opinion, you've actually gained something after an hour!"
- Yaël Berkemeijer - Marketing Samsung
What will you discover during this webinar?
✔️ Store Layout. What is the psychology behind an effective layout? How can you position different departments relative to each other as cleverly as possible? And how do you increase the customer's desire to explore?
✔️ Shelf. What principles lie behind a brain-friendly and stimulating shelf? We share practical tips for shelf arrangement.
✔️ Price Perception is Influential. Price is rarely processed objectively by the brain but is largely influenced by context. In this webinar, you'll learn which contextual factors determine the price perception your customers walk away with.
Available now
"Tim is a passionate neuro specialist who takes you through the workings of your brain using relatable examples. With enthusiasm and high energy, he guides you into the world of neuromarketing."
FrankWatching
"What an incredibly enjoyable Lunch&Learn it was! Received a lot of positive feedback from my colleagues. Fun/relevant content and an energetic vibe."
Shopper Marketeer Perrigo
"When you attend a presentation by Tim & Tom, you won't hear any nonsense, but scientifically proven facts & figures."
Dagmar van der Lee
Business Connected
Unravel Research is proudly affiliated with the international Neuromarketing Science & Business Association.
Unravel Research is joining forces with Tilburg University to advance the consumer neuroscience field in conjunction with AI and Machine Learning.
